File it under wish I was there (but not worth the 2151-mile drive):

A Citgo station in Wisconsin Rapids, Wisconsin, was chock full of customers this morning after an employee made a mistake and sold gasoline for just 34.9 cents per gallon of premium unleaded instead of the $3.439 that the station advertised on its sign. The bargain prices lasted long enough for about 40 transactions, or about 250 gallons of gasoline.

Station owner J.P. Raval changed the prices after 90 minutes when the attendant on duty alerted him that there was a mistake and he didn’t know how to change the prices.

“People kept coming, so fast,” Raval told the Associated Press. “Everything was crowded; it was like a fairground.”

Apparently some motorists were even filling up gas cans to cash in on the savings.

From LeftLaneNews.com